“Although a long, full-length films are often considered the “king of formats”, I can honestly say that I love short movies. Commercials, music, videos and corporate films are short and therefore it is challenging to make them as dynamic and creative as possible. Successful short film is like a visual poem. The story and the atmosphere must be captured in one fleeting moment to make the brand, the product, the band, unforgettable. It is moving pictured in crystalized form.”
Paola Ivana Suhonen is a Finnish artist, film maker and fashion designer. She is a founder and art director of a worldwide known design & art brand Ivana Helsinki.
Paola Suhonen specializes in 16mm film. She is known as a storyteller and as an atmosphere creator. In addition to designing for the Ivana Helsinki fashion brand, she has also lent her art and designs to a number of collaborative projects.
Paola Suhonen is an alumni of University of Art and Design in Helsinki and the legendary American Film Institute (Hollywood). She is a member of SELO (The Association of Finnish Film Directors). She has worked with her own art-film projects ever since Ivana Helsinki was established in 1998.